XCMG TrueCare, XCMG's global service brand, is launched

2024-11-29 20:14:00

  

 

On November 26, at the opening ceremony of the Shanghai Bauma Exhibition, XCMG launched XCMG TrueCare, the "Wholehearted+" service brand to the world.


Service-oriented is an important part of XCMG Group's "Five-in-One" transformation and upgrading. Building a world-class service brand is XCMG's unremitting pursuit of providing integrated solutions to global customers and building a world-class brand.



 

At the scene, Liu Jiansen, Vice President of XCMG Machinery, gave an in-depth explanation of the new service brand strategic concept and the "XCMG TrueCare" service framework and system.

 

XCMG's "Wholehearted +" service brand is closely linked to the "Solid to Succeed" XCMG brand concept, with "solid" as the core, to build a global service commitment, and is committed to providing integrated solutions to global customers through outstanding innovation, strict quality control and efficient services, leading the future with intelligent and customized services, and helping customers maintain their competitive advantage in the global market.



 

S-Swift

 

Speed

With the support of a global service network, we ensure that customer needs are responded to in the first time, and solve problems quickly and minimize downtime with the "Customer 360" + "Equipment 360 + Spare Parts 360" view system.



 

O-Optimal

 

Best

Through the integrated application of XCMG's five digital management systems, we provide customers with the best solutions and improve operational efficiency.



 

L-Longterm

 

Long-term

With a variety of service atomic product combinations such as out-of-warranty, extended warranty, and second-hand devices, we create a TCO service model, provide customers with a variety of value-added services, escort the entire life cycle of equipment, continue to provide care, and establish long-term cooperative relationships.



 

I-Intelligent

 

Intelligence

Committed to building a full-scenario intelligent solution for "research, production, supply, marketing, service and financing" to meet customers' customized needs.



 

D-Dedicated

 

Exclusive

Relying on the global call contact center, we focus on customer needs 24/7, provide real-time support from a professional team, and combine digital platform monitoring to ensure continuous and efficient operation of the equipment and 100% customer satisfaction.



At present, XCMG has formed a global service guarantee system covering 14 overseas regions, 50+ subsidiaries, 300+ dealers and 2000+ service outlets, 1000+ XCMG service experts and 10000+ localized service engineers, 20+ service standardization systems, and a global four-level spare parts network of "Xuzhou general warehouse + regional center warehouse + national warehouse + dealer and project warehouse" to ensure consistent and rapid response and service quality across regions.



“We believe that with the strong support of our global customers and friends, ‘XCMG TrueCare’ will surely become the preferred service brand in the global construction machinery industry, extend the innovation of the core business value chain, and create a new height for the world’s well-known brand,” said Liu Jiansen.

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